Top 5 Travel and Local Apps in Serbia Q4 2021 Performance Overview

In the fourth quarter of 2021, the top travel and local apps in Serbia showed varying trends in weekly downloads and active users. Here’s a closer look at the performance of the leading apps:

Booking.com: Hotels & Travel experienced a consistent increase in weekly downloads, starting from 1.4K in late September and peaking at 2.8K by the end of December. This steady growth indicates a rising interest in travel planning and hotel bookings through the app.

Google Earth also saw a positive trend in weekly downloads. Beginning the quarter with 1.5K downloads, the app reached a high of 2K downloads in mid-December. This upward trend reflects a growing curiosity and engagement with geographic exploration tools.

BlaBlaCar: Carpooling and Bus maintained a relatively stable download rate throughout the quarter. Downloads fluctuated slightly but showed a general increase from 781 in late September to 1.1K by the end of December, suggesting a steady demand for carpooling and bus services.

MOL Go demonstrated significant growth in weekly downloads. Starting with modest numbers around 200 downloads per week, the app saw a substantial rise, peaking at 2.8K downloads in the final week of December. This sharp increase highlights a growing user base for the app.

Parking Manijak had a more fluctuating performance in terms of weekly downloads. The app started the quarter with 673 downloads and saw minor ups and downs, ending the quarter with 732 downloads. This indicates a steady but varied interest in parking solutions.

For more detailed insights and data, visit Sensor Tower.